About LeadsForward
A small team with big ambition
Get To Know Us
We’re not in the digital marketing business. We’re in the people business.
If you’re looking for a marketing agency that will charge you a monthly retainer to try to game search engines for high rankings on irrelevant search terms, we’re not the company for you. We prefer to work with people who prefer a healthier, more organic approach – and who see each of their customers as the unique individuals that they are.
We started Leadsforward to help people. Historically, that’s meant small business owners in Rhode Island who didn’t have time to worry about technical stuff like search engine optimization, web design, online advertising, email marketing and social media. Over time, we realized we could add even more value if we covered the process from end-to-end, helping clients to increase their revenue and not just their social media following. We believe we offer the most comprehensive lead generation services on the market. Ready for exponential growth? Get in touch.
Straight Outta Providence
Let’s do this together.
We’re proud of where we come from and we’ve made it our mission to be the go-to marketing and lead generation company in Providence, RI, and beyond.
LeadsForward was founded in 2016 by Trevor Eddy, who has over eight years of experience working with small businesses and nationally recognized brands in brand development, website design and digital marketing. In 2017, Trevor brought on his brother, Devon Eddy, as LeadsForward’s Chief Operating Officer. Trevor, Devon and their team of experienced marketing, SEO, SEM, lead generation and web design professionals are dedicated to bringing your business the attention it deserves.
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Core Values
These are the guiding principles that dictate how we conduct ourselves and what we expect from the businesses we work with. These values are non-negotiable.
Our Vision
We believe in a fully measurable world, a world in which businesses only pay for lead generation if those leads go on to become paying customers. We believe in helping hungry, local, home service businesses to increase their revenue through results-driven lead generation. We believe in helping our clients to thrive, to grow their businesses and to create freedom in their lives.
That’s why we use a different pricing model than most companies. We use websites, social media accounts, paid ad campaigns, email marketing automation, CRM systems, call centers and more to generate and close leads for the businesses we work with. We also start off by only charging a small setup fee to account for our initial efforts and later a commission on closed sales from leads generated through our marketing efforts. Our clients only pay us when they get paid.
We think that marketing agencies should only make money when they earn it. That’s why we’re rethinking the way that marketing works for small businesses and working towards a future where small businesses and marketing agencies can grow in tandem using a set of shared goals.
Our Mission
Our mission is to expand hungry businesses who provide the highest quality service by generating qualified leads with no obligation to pay until they become customers.
We genuinely want the businesses we work with to grow and succeed and our dedication to that mission is unrivaled. In fact, if we don’t help our clients to grow, we don’t get paid. It’s as simple as that.
We pride ourselves on our ability to help small-to-medium-sized home service businesses who are hungry to grow, and we specialize in home services including general contracting, building, carpet cleaning, pest control, landscaping, paving, snow removal, tree services and more.
Our clients typically receive a 100% increase in leads within six months. Our mission is to help to generate those leads and then to convert them when the potential customer is ready to buy.
Case Studies
We like to think that our work speaks for itself. Here are just a few of the projects that we’ve been working on.
0 to 60 in three months
SEO done right.
Find out how we increased the number of organic leads to a local carpet cleaning business from zero to sixty within three months of the website launch.
View case study
100 leads in one week
Powerful lead generation.
Learn how we helped a snow removal business to dominate the market and pick up 100 high-quality leads in the span of just seven days.
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$600K in 2 weeks
Market domination.
Discover how we generated $600K in estimates for a asphalt paving company in just 2 weeks through Google organic – no paid ads.
View case study
